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Growth of Beverages Industry And Increasing health risks is driving the Calcium fortified Juices Market:

In the current market scenario, fortified juices are witnessing strong traction. Since calcium fortified juices are one of few limited sources of calcium, this particular factor is further boosting the demand for calcium fortified juices. The North America market is dominating the calcium fortified juice market and is anticipated to retain its dominance during the forecast period as well. Increasing awareness about the health benefits of calcium fortified juices is expected to be the key driving factor for fuelling the demand for calcium fortified juices in European and Asia-Pacific regions.

Furthermore, increased demand for functional beverages in emerging economies, such as China and Japan, is likely to push the growth of the calcium fortified juices market over the assessment period. The rate at which the beverage industry is growing is a clear indication of consumers’ inclination towards the new trends in the market and calcium fortified juices will witness enormous growth opportunities owing to their versatile nature and health benefits.

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